• ABOUT
  • Work
  • EXPERIENCE
  • CONTACT

LEA LADERA

CREATIVE DIRECTOR

  • ABOUT
  • Work
  • EXPERIENCE
  • CONTACT

Education



Life.
The University of Texas in Austin with a B.S. in Advertising - Creative Sequence
Awarded the Advertising Rep for The College of Communication

Hyper Island Masters Class for Digital Business Management
Social Media Success Summit
Digital Photography at the International Center of Photography
Entrepreneurship at The Fashion Institute of Technology

Computer Skills: Adobe Creative Suite, Figma, ProCreate, AI Midjourney, Runway, Veo, Microsoft 365, Google Slides, Keynote


Experience

LEO formerly PUBLICIS NY
SVP, Creative Director   
•  Jan 2024 - Present
Pfizer, Atkins, New Business

TBWA\CHIAT\DAY, NY
Group Creative Director   I Adjunct Advertising Professor  
•  Aug 2022 - Aug 2023
Henkel’s Brands: Persil, All, Snuggle, Schwarzkopf, Got2B, Dial

DDB, NY
Group Creative Director   I Adjunct Advertising Professor - University of TX Creative Program 
•  Nov 2019 - Jul 2022
Henkel’s Persil and All Detergent, Unilever & Pepsi’s Pure Leaf Tea and Breyers Ice Cream, Johnson & Johnson’s Aveeno, Allergan Aesthetics/An AbbVie Company, UberEats & Cotton Incorporated

LOLA ARTS LAB LLC - NY, IL, CA, PA AGENCIES
Creative Director   I Adjunct Advertising Professor - NY SVA & UT TXC
•  Jul 2016 - Nov 2019
Rolex, Grubhub, State Farm Insurance, AIG, Xerox, American Express, Hyatt Hotels, Curio by Hilton Hotels, McDonald’s, Uber, UberEats, Ally Financial, Enfamil, General Mills Yoplait, Toyota-CHR, MetLife, Target, John Hancock/Manulife, Diet Coke, Macy’s, Juara Skincare, Starbucks Digital, Dell, T.J.Maxx, Office Depot Office Max, The GlobalFriends.org, Pharmaceutical & New Business Pitches

MCCANN ERICKSON, NY
SVP, Executive Creative Director  
•  Nov 2014 - Jul 2016
Nespresso, Cigna Healthcare, Verizon

SAATCHI & SAATCHI, NY
Creative Director  
•  Dec 2013 - Nov 2014
P&G Iams, Eukanuba Global Account, Lenovo

FREELANCE CREATIVE
Creative Director   I   Art Director  •  Jul 2012 - Dec 2013
American Express, Unilever Lipton, Cotton, Tru-TV, Yumi Kim

J. WALTER THOMPSON, NY
Creative Director  
•  Jun 2010 -Jul 2012
Macy’s, Smirnoff

GOODBY, SILVERSTEIN & PARTNERS, CA
Associate Creative Director  
•  May 2008 - May 2010
HP, Commonwealth Bank of Australia, Comcast, Pepsi, Frito Lay

SAATCHI & SAATCHI, NY
Senior Art Director  
•  Feb 2003 - May 2008
JCPenney, P&G: Crest, Tide and Cascade, Novartis, General Mills, Lego, Sony

LEO BURNETT COMPANY, IL
Art Director
•  Feb 1998 - Feb 2003
McDonald’s, Coca-Cola, Delta, Amoco Gas, True Value

GAYLERSMITH COMPANY, TX
PR & Promotions Representative  
•  Mar 1995 -Jul 1997
MGM/UA, Columbia/TriStar, Castle Rock Entertainment/Time Warner, Planet Hollywood


Awards



The Cannes Lions International Advertising Festival for Creativity
Hollywood A-List
Andy
CLIO
One Show
D&AD
Art Director’s Club
AICP
London International
The Drum
New York and Austin Addy
Communication Arts
Effie

WORK FEATURED IN Communication Arts, New York Times, Wall Street Journal, Forbes, Business Week, Archive, Shots, Adweek, Ad Age, Creativity, The Drum, ‘Boards, Shoot, Best Ads on TV, Campaign Brief, Adwomen, The MOMA Permanent Film Collection, Books: The Brains Behind Great Ad Campaigns by Margo Berman

OTHER ACCOMPLISHMENTS:

2025 AAF Judge - American Advertising Federation Orange County

2024 Helped win the global skincare business, Eucerin, for Publicis Groupe

2024 Appointed to be part of Pfizer’s Creative Council

2023 PADC Skulls Awards Judge for 2023 - Perth Advertising and Design Club

2023 TBWA\Chiat\Day Youngbloods Program Creative Manager

2022 Appointed to be part of DDB’s Jury of ‘The Heart’ to vote on the best in class work across the globe.

2021 Austin Addy’s Awards Silver for Welch’s Grape Juice / Student Submission

2020 Director for Social Media Influencers

2020 The First Female BIPOC Professor for The University of Texas at Austin - Texas Creative Advertising Portfolio Sequence

2015-19 School of Visual Arts Substitute Professor for Advertising & Design

2015 MASA International Music Awards Judge

2012 Writer and Co-Director for Yumi Kim's Spring Fashion Campaign

2012 Co-Producer for Macy's Million Dollar Makeover TV Show on TLC

2008 MTV 72-Hour Film Shootout Writer & Director

2007 AICP Judge

2007 NYU Tisch School of the Arts Speaker