I had the lucky chance to work with some amazing folks at Arnold Worldwide to launch the PNC Bank campaign called, "Brilliantly Boring since 1865". Because that's how you want your bank to be. No other way. My partners Mike Howard and Joe Fallon were brilliantly unboring throughout the whole process. The integrated campaign won at the New York Festivals. Thanks to PNC bank for being brave and bold. And a special thanks to the Arnold team for going above and beyond and getting this through the finish line: James Bray, Sean McBride, Sam Mullins, Justin Galvin, Joe Fallon, Pat Franklin and many more. Directed by none other than Tim Godsell